Our journey in the date bar business begins with the development of Waikeke’s Hawaiian Date Bars, a brand inspired by Hawaii’s rich agricultural heritage and vibrant flavors. Drawing on our legacy as co-founders of the Nature’s Bakery brand group, where we revolutionized the fig bar category with wholesome, fruit-forward snacks, we are now channeling that expertise into creating a new line of date bars infused with the spirit of Hawaii.
Waikeke’s Hawaiian Date Bars will feature premium ingredients sourced directly from Hawaii, highlighting the tropical flavors that make the islands so special. In addition, the founders have a current base and a deep history in the number one date-growing region of the United States, the Coachella Valley. By leveraging their strong
connections to this region, they will source the best-quality dates available, ensuring a perfect blend of the finest dates with Hawaii’s vibrant crops. Flavors like macadamia nut, pineapple, mango, coconut, and passionfruit will bring a unique Hawaiian twist to traditional date bars. These products will be crafted with care in Hawaii, serving both the local community and visitors looking to take a piece of the islands home with them.
Our mission goes beyond creating delicious snacks; Waikeke’s Hawaiian Date Bars is committed to giving back to the land that inspires us. A percentage of sales will support Hawaiian causes, fostering sustainability and community well-being. By combining the natural sweetness of dates with the bold flavors of Hawaii, Waikeke’s Hawaiian Date Bars will offer a taste of the islands in every bite, redefining the date bar category with authenticity, excellence, and heart.
